( Portfolio — 2026 )Open to freelance & contract work
Designingdigital productsthat feelinevitable.
Web developer and designer based in Cebu City. Ten years building responsive, high-conversion websites, e-commerce stores and the automations behind them.
Scroll02
Index
( Websites )- 01Product Customization StoreHeadless E-commerce · Made to Order2026→
- 02Resale MarketplaceHeadless Marketplace · Consignment2026→
- 03Product Landing PageConversion Landing Page→
- 04Wholesale E-commerce SiteWordPress · WooCommerce2021 — 2025→
03
Systems
( Automation & tracking )01
Workflow Automation
n8n · Claude · Apps Script · 2021 — 2026The jobs that used to be somebody's whole morning. A webhook fires, n8n picks it up, Claude reads the payload and decides what it is, and the result lands in a sheet, a store or an inbox. Built for the repeats — order routing, data cleanup, report assembly — so the work happens whether or not anyone is at a desk.
- n8n
- Claude API
- Google Apps Script
- Webhooks
02
Auto-Blog Engine
Own system · AI content at scale · 2022 — 2026One seed keyword goes in and a structured outline comes back, then the pages build themselves — drafted, imaged, internally linked and published straight through WP All Import. Written against search intent rather than a word count, so what comes out is worth indexing.
- Claude
- Apps Script
- WP All Import
- On-Page SEO
03
Bulk Listing & Optimization
Amazon · eBay · Shopify · Lazada · Shopee · 2019 — 2026Catalogues moved at volume across Amazon, eBay, Shopify, Lazada and Shopee. Flat files and variation matrices built once, then mapped per channel — titles, bullets and A+ content rewritten to each marketplace's own rules instead of pasted between them.
- Flat Files
- Variations
- A+ Content
- SEO Titles
04
Applied AI
Claude API · Prompt design · Structured output · 2023 — 2026Models are only as good as what you hand them. I assemble the context — system rules, brand voice, real product data, worked examples — then constrain the model to return typed, validated output a script can act on. Tool calls fetch what the prompt cannot know, and every run is checked before it is allowed downstream.
- Claude API
- Prompt Engineering
- Structured Output
- Tool Use
- Evals
05
Headless Integration
WordPress · Shopify · Hydrogen · Next.js · 2024 — 2026A theme decides what you are allowed to build. The moment a design needs a layout, an interaction or a feature the template does not support, you are fighting it — overriding files, stacking plugins, or quietly dropping the idea. Headless removes that ceiling. Content stays in the WordPress or Shopify admin your team already edits; the front end is React, and no template gets to tell the page what it may do.
- WP REST API
- Storefront API
- Hydrogen
- Next.js
- Edge Cache
06
SEO & Page Speed
Core Web Vitals · Technical SEO · 2021 — 2026Rankings follow the things you can measure. I profile the real page — not a synthetic score — then go after what actually costs time: oversized images, render-blocking scripts, layout that shifts under the reader. Structured data and clean internal linking do the rest.
- Core Web Vitals
- Lighthouse
- Schema.org
- Image Pipeline
- Internal Linking
07
Server-Side & Browser Tracking
GTM · sGTM · GA4 · Meta CAPI · 2023 — 2026Measurement that survives ad blockers and ITP. The browser tag still fires, but a server-side container on your own subdomain fires alongside it and sends conversions to GA4, Meta and Google Ads from first-party context. Both carry the same event_id, so the platforms count the sale once.
- Google Tag Manager
- Server-Side GTM
- GA4
- Meta CAPI
- Consent Mode
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About
( Based in Cebu City )Web developer and designer with over 10 years of experience building responsive, high-conversion websites, e-commerce platforms and the automations that keep them running. I work across WordPress, WooCommerce, Shopify and Figma — from the first wireframe to bulk listings, on-page SEO and the scripts that cut the manual work in half.
Florence Michael Maguate
0+Years of practice
0%Mobile engagement lift
0%E-commerce sales lift
0%Client satisfaction
05
Services
( What I do )Responsive, high-conversion pages designed in Figma and built to scale — wireframes and prototypes first, then production-ready interfaces using Atomic Design systems.
Landing pages and stores built with Elementor and WooCommerce — scalable, SEO-optimized templates your team can edit, plus bulk publishing through WP All Import.
Store design and listing work across Shopify, Amazon, Lazada and Shopee — bulk product listings, A+ Content, Amazon Stores, and product pages built to convert.
On-page SEO and site performance work, plus custom Google Apps Script automations for data entry, image handling and content at scale — including my own auto-blogging system.
Content models a non-technical team can actually run — WordPress and Shopify as a traditional CMS, or decoupled behind a Hydrogen front end. Templates, custom fields and bulk import paths, so editing content never means touching layout.
Everything ships through Git — a branch per feature, a commit history you can actually read, and a repository the next developer can pick up without a phone call. Documentation written for whoever inherits the project.
Measurement that survives ad blockers and ITP — Google Tag Manager in the browser, a server-side container behind it, and conversions sent to GA4, Meta and Google Ads from first-party context with events deduplicated.
06
Recognition
( Experience & results )Nella Cosa Corp.Web Developer & Virtual Assistant2021 — 2025
Mobile engagementResponsive design & UX optimization+30%
E-commerce salesOptimized listings & on-page SEO+25%
Manual workGoogle Apps Script automations−50%
Asian College of TechnologyAssociate Degree in Information Technology